May 17-20, 2000 - Scottsdale, Arizona - Scottsdale Plaza Resort
Registration and Badge Pick-up Opens
Welcome Reception (by the pool)
Introductions and Breakfast
Attire for the day is casual (no suits); shirts with collars, sandals or sneakers.
Opening Session and Call to Order
Web Wiring versus Human Wiring: The Future of Engineering Software
The future of new product development and the software required to create it depend on an interplay between "human wiring" and "web wiring." Human wiring includes the mechanisms customers use to differentiate between competitive products and services. These fundamental human mechanisms of differentiation change slowly. Web wiring includes the tools used to create and communicate product innovation. Here, the pace of change is frenetic.
The majority of companies, in their rush to exploit the Web, are giving up important degrees of freedom to differentiate. Many are unwittingly turning themselves into commodity suppliers. Find out how companies can use the e-World to gain an enduring competitive advantage, and learn of the world proofs and no-holds-barred predictions.
Peter Marks is Managing Director of Design Insight, e-Design columnist for Computer Aided Engineering magazine, and lead author of "Aligning Technology for Best Business Results." His most recent work focuses on the ways that customers differentiate between competitive products and services. This work has been adopted at the highest levels at companies like IBM and has helped leverage billions of dollars of assets into e-World leadership.
Break (conference foyer)
Two-day discussion groups:
One-day discussion groups:
(Note: In order to test-drive certain systems in the Test Drive Theater, you may be requested to sign a non-disclosure.)
COFES 2000 will set up appointments in the Technology Suites for you, based on the information you provided in the registration form to match you with the suites that hold the technologies and companies that will interest you. Your schedule will be given to you when you arrive.
Technology Suites for COFES 2000:
Continuation of the discussion groups from the morning.
Break (cabana poolside by the suites)
A great western cookout under the stars, with cowboy games, music, and a telescope (for those who want a closer view of the magnificent Arizona sky.)
Dr. Orr's Keynote Address and Elixer
Continued from Thursday:
Continuation of the discussion groups from the morning:
Reports from the Discussion Groups
Breakfast and Remarks
Other RoundTables discussions include
Guests Staying Saturday Night
Transportation to Golf Scramble
A Cyon Research Event